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Your jewellery business must invest in UGC in 2022 - here's why
You know how important user generated content (UGC) is when it comes to growing your jewellery brand. Organic content feels authentic,...
Jan 19, 20221 min read


HOW TO BUILD TRUST FOR YOUR JEWELLERY BUSINESS
Selling jewellery online in a heavily saturated market can be difficult. You have to juggle hundreds of tasks, however essentially your...
Sep 3, 20212 min read


Why Is Model Photography Essential For Your Jewellery Business?
OK but how important is model photography for your jewellery business? Important enough for people not to buy your jewellery when they...
Mar 7, 20212 min read


Instagram Algorithm 101 For Jewellery Brands
Here's a little something about Instagram algorithms and why you should stop wasting your time trying to crack them. Meanwhile we're all...
Mar 5, 20211 min read


Don't Photograph Your Jewellery Before Doing This One Thing
If there was one jewellery photography advice I could give to startup jewellery brands, it would be... GETTING YOUR BRANDING RIGHT before...
Feb 3, 20212 min read


5 Steps To Planning A Jewellery Photoshoot
You've been playing with an idea to book a professional jewellery photoshoot for a while now, and you are finally ready to start 2021...
Jan 29, 20211 min read


Jewellery Branding Mistakes You Must Stop Making In 2021
Every morning I start working at 6:30 or 7am and spend at least an hour exploring what's on my Insta feed, engaging with my followers,...
Jan 20, 20218 min read


7 marketing ideas to boost sales this Christmas 2020
Not sure if you want to hear this, but… we are exactly 8 weeks away from Christmas Eve! Soon we will start seeing winter holiday themed...
Oct 26, 20205 min read


PLANNING YOUR FIRST JEWELLERY PHOTOSHOOT
Are you ready to start investing into your brand's growth using professional content on your website and social media platforms, but you...
Aug 15, 20204 min read


7 REASONS TO HIRE A PROFESSIONAL JEWELLERY PHOTOGRAPHER
There is one marketing rule that every jewellery brand owner should print and frame in their office: GREAT CONTENT = GREAT CUSTOMER...
Jul 10, 20202 min read


Jun 1, 20202 min read


SETTING A COLOUR PALETTE FOR YOUR JEWELLERY BRAND
Specialising in Jewellery Photography I spend a lot of time searching for inspiring jewellery brands and analysing the do's and don'ts...
May 20, 20202 min read


Why Instagram Should Be Your #1 Sales Platform
Running a small independent jewellery brand or a well established business means being everywhere online: Etsy, NOTHS, Wolf & Badger,...
May 13, 20201 min read


WHAT IS CHOCIANAITE - PROFESSIONAL JEWELLERY PHOTOGRAPHY IN BRISTOL
At CHOCIANAITE we create professional jewellery photography for silversmiths, goldsmiths, up and coming brands, and independent accessory...
May 3, 20201 min read


GETTING CLIENTS AS A FREELANCE PHOTOGRAPHER // BARK.COM
Here's a little blog post I've put up about getting clients as a freelance photographer and where £200 spent on BARK took me. Being a...
Mar 20, 20203 min read


CHARGING YOUR CLIENTS AS A FREELANCER
In the last blog post I spoke about why it is so important to invest in professional jewellery photography. Now that I've got you...
Mar 14, 20202 min read


MOA DESIGN BRANDING PHOTOGRAPHY 30/9/19
It was such a pleasure working with Scandinavian minimalism inspired goddess Moa. She works from her home studio here in Bristol, and we...
Oct 9, 20191 min read


BEHIND THE BRAND
Hi there! As some of you might know, my name is Augustė (pronounced like the month) and I am the face behind C H O C I A N A I T Ė. I...
Oct 8, 20193 min read


4 STYLES OF PHOTOGRAPHY YOUR JEWELLERY BRAND MUST HAVE
Having a rich visual content library is essential if you are en route to building an engaging and paying community on your website and...
Apr 30, 20192 min read


PUBLICATION No. 1
I'm so pleased to say I've rocked my first international publication at Ellements Magazine! Here's a sneak peek from a 4 page spread from...
Apr 19, 20191 min read
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