Business

May 3
2 min

The Hidden Cost of Procrastination in Jewellery Business Growth

For independent jewellery makers, the art of creation doesn’t stop at the bench; it extends into how the pieces are marketed. One of the...

Apr 30
2 min

The no.1 trick for DIY jewellery photography at home

When photographing jewellery, the quality of light can make or break your images. Direct sunlight, while abundant and free, can often be...

Apr 24
2 min

1:1 Visual Review | BELLA YOU In The Spotlight

My name is August, and I’m thrilled to share insights from my profession as a jewellery photographer and visual growth strategist. I...

Apr 6
1 min

How to take stunning jewellery photos with an iPhone

Are your jewellery photos appearing too amateurish, lacking the sparkle and professionalism you seek? The common issues include:...

Apr 4
2 min

Why Your Jewellery Business Needs Professional Videos Now

In the world of online retail, captivating your audience is key to standing out, especially for jewellery businesses where the allure and...

Apr 3
2 min

Jewellery Business Mistakes: Analysing Anavir Studio

Hello, creative souls and jewellery enthusiasts! I'm Auguste, not just your average photographer, but an expert in capturing the essence...

Oct 27, 2023
1 min

Mastering the Nuances: The Art of Jewellery Brand Lifestyle

Every jewellery brand has a unique heartbeat – its lifestyle. Ever wondered what that encapsulates and why it's vital to articulate it?...

Oct 20, 2023
2 min

The Importance Of Colour In Jewellery Branding

Ready to refine, amplify and learn how to improve your jewellery business brand aesthetic? Ensuring consistent use of your brand's colour...

Feb 21, 2022
1 min

5 out of 5

5 out of 5 is back this windy Monday and here are our favourite jewellery businesses to inspire you visually this week: 1...

Feb 17, 2022
1 min

THINGS YOU SHOULD NEVER POST ON YOUR JEWELLERY BUSINESS INSTA FEED

1 - Poor quality images of your personal life: pics of your kids, nature walks, gigs, friends' weddings, breakfast, etc....

Feb 15, 2022
2 min

HOW TO CREATE A DREAM INSTAGRAM AESTHETIC FOR YOUR JEWELLERY BUSINESS

1 - DO THE RESEARCH - understand what aesthetic is close to your and your target audience’s heart. Warm/ cold/ bright/ moody/ minimal/...

Feb 10, 2022
1 min

WHY PHOTOGRAPHS OF PACKAGING INCREASE JEWELLERY SALES

When purchasing jewellery we don't want to receive something in a plastic baggie. We want an experience. A journey of thought-out product...

Feb 9, 2022
2 min

5 out of 5

Welcome to our very first 5 out of 5 post where we share the beauty of jewellery brands that inspired us this week! 1 @simuero_ (33.5K)...

Feb 8, 2022
1 min

WHAT CONTENT SHOULD I POST ON MY INSTAGRAM PAGE?

The other day I was emailing a new client about regular content creation for social media. I've created a few packages that...

Jan 19, 2022
1 min

Your jewellery business must invest in UGC in 2022 - here's why

You know how important user generated content (UGC) is when it comes to growing your jewellery brand. Organic content feels authentic,...

Sep 3, 2021
2 min

HOW TO BUILD TRUST FOR YOUR JEWELLERY BUSINESS

Selling jewellery online in a heavily saturated market can be difficult. You have to juggle hundreds of tasks, however essentially your...

Mar 7, 2021
2 min

Why Is Model Photography Essential For Your Jewellery Business?

OK but how important is model photography for your jewellery business? Important enough for people not to buy your jewellery when they...

Mar 5, 2021
1 min

Instagram Algorithm 101 For Jewellery Brands

Here's a little something about Instagram algorithms and why you should stop wasting your time trying to crack them. Meanwhile we're all...

Feb 3, 2021
2 min

Don't Photograph Your Jewellery Before Doing This One Thing

If there was one jewellery photography advice I could give to startup jewellery brands, it would be... GETTING YOUR BRANDING RIGHT before...

Jan 29, 2021
1 min

5 Steps To Planning A Jewellery Photoshoot

You've been playing with an idea to book a professional jewellery photoshoot for a while now, and you are finally ready to start 2021...