Why a Business Isn’t Necessarily a Brand – And Why That Matters
In today’s competitive marketplace, owning a business is just the first step. But what truly sets successful businesses apart is their...
top of page
Search
May 32 min read
The Hidden Cost of Procrastination in Jewellery Business Growth
For independent jewellery makers, the art of creation doesn’t stop at the bench; it extends into how the pieces are marketed. One of the...
Apr 302 min read
The no.1 trick for DIY jewellery photography at home
When photographing jewellery, the quality of light can make or break your images. Direct sunlight, while abundant and free, can often be...
Apr 242 min read
1:1 Visual Review | BELLA YOU In The Spotlight
My name is August, and I’m thrilled to share insights from my profession as a jewellery photographer and visual growth strategist. I...
Apr 61 min read
How to take stunning jewellery photos with an iPhone
Are your jewellery photos appearing too amateurish, lacking the sparkle and professionalism you seek? The common issues include:...
Apr 42 min read
Why Your Jewellery Business Needs Professional Videos Now
In the world of online retail, captivating your audience is key to standing out, especially for jewellery businesses where the allure and...
Apr 32 min read
Jewellery Business Mistakes: Analysing Anavir Studio
Hello, creative souls and jewellery enthusiasts! I'm Auguste, not just your average photographer, but an expert in capturing the essence...
Oct 27, 20231 min read
Mastering the Nuances: The Art of Jewellery Brand Lifestyle
Every jewellery brand has a unique heartbeat – its lifestyle. Ever wondered what that encapsulates and why it's vital to articulate it?...
Oct 20, 20232 min read
The Importance Of Colour In Jewellery Branding
Ready to refine, amplify and learn how to improve your jewellery business brand aesthetic? Ensuring consistent use of your brand's colour...
Feb 21, 20221 min read
5 out of 5
5 out of 5 is back this windy Monday and here are our favourite jewellery businesses to inspire you visually this week: 1...
Feb 17, 20221 min read
THINGS YOU SHOULD NEVER POST ON YOUR JEWELLERY BUSINESS INSTA FEED
1 - Poor quality images of your personal life: pics of your kids, nature walks, gigs, friends' weddings, breakfast, etc....
Feb 15, 20222 min read
HOW TO CREATE A DREAM INSTAGRAM AESTHETIC FOR YOUR JEWELLERY BUSINESS
1 - DO THE RESEARCH - understand what aesthetic is close to your and your target audience’s heart. Warm/ cold/ bright/ moody/ minimal/...
Feb 10, 20221 min read
WHY PHOTOGRAPHS OF PACKAGING INCREASE JEWELLERY SALES
When purchasing jewellery we don't want to receive something in a plastic baggie. We want an experience. A journey of thought-out product...
Feb 9, 20222 min read
5 out of 5
Welcome to our very first 5 out of 5 post where we share the beauty of jewellery brands that inspired us this week! 1 @simuero_ (33.5K)...
Feb 8, 20221 min read
WHAT CONTENT SHOULD I POST ON MY INSTAGRAM PAGE?
The other day I was emailing a new client about regular content creation for social media. I've created a few packages that...
Jan 19, 20221 min read
Your jewellery business must invest in UGC in 2022 - here's why
You know how important user generated content (UGC) is when it comes to growing your jewellery brand. Organic content feels authentic,...
Sep 3, 20212 min read
HOW TO BUILD TRUST FOR YOUR JEWELLERY BUSINESS
Selling jewellery online in a heavily saturated market can be difficult. You have to juggle hundreds of tasks, however essentially your...
Mar 7, 20212 min read
Why Is Model Photography Essential For Your Jewellery Business?
OK but how important is model photography for your jewellery business? Important enough for people not to buy your jewellery when they...
Mar 5, 20211 min read
Instagram Algorithm 101 For Jewellery Brands
Here's a little something about Instagram algorithms and why you should stop wasting your time trying to crack them. Meanwhile we're all...
Feb 3, 20212 min read
Don't Photograph Your Jewellery Before Doing This One Thing
If there was one jewellery photography advice I could give to startup jewellery brands, it would be... GETTING YOUR BRANDING RIGHT before...
bottom of page