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​​​​​​1 - Poor quality images of your personal life: pics of your kids, nature walks, gigs, friends' weddings, breakfast, etc. UNLESS your brand has been professionally build around your persona and the images are aesthetically pleasing.​​​​​​​​


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2 - Photo grids. Making a collage of 4 or 9 images in one post is a huge no-no that was ok in 2009. It's a waste of content, it doesn't sell products, and it does.not.look.good.​​​​​​​​


3 - Unedited images of jewellery with fingerprint marks, dust, or white tack still attached. ​​​​​​​​

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4 - Edited images... that have been touched up with Instagram filters, with the Vignette being the worst thing anyone can ever apply to a photo. ​​​​​​​​


5 - Images of expensive jewellery being held by unkept hands. Taking images of jewellery in your own hands makes pro manicure a business expense & a tax write-off. Go wild!​​​​​​​​


6 - Bad quality images.​​​​​​​​

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7 - Graphic posts NOT made on Canva, unless you're a graphic designer. It's a tool of every business owner's dreams! ​​​​​​​​


If you have been posting at least one of the things above.. stop it now! If you haven't - well done, you're on a right track.

Not sure if your social media is on the right track? Book social media review 1:1 with us!

Ready to concentrate on jewellery making? Leave regular social media content creation for us!

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