I've been following the journey of Loft and Daughter ever since they launched, which was just over a year ago.
Our first interaction was when Katie, the owner of the brand, reached out to me to get some jewellery pack shots done for her first collection. It did not take log to fall in love with Loft & Daughter. How could it - just listen to their ethos!
ETHICAL & SUSTAINABLE LIFESTYLE BRAND FOR THE FREE-SPIRITED CONSCIOUS CONSUMER
Their goal is to have a positive impact on social and economic uplift by providing dignified livelihoods, increased standard of living and creating opportunities for disadvantaged producers, and thus their families and communities. Yes please!
In March 2020 I've released a special jewellery photoshoot promotion, and Katie was one of the first people I had to offer it to - I could not wait to get my hands (and camera) on her stunning jewellery again.
Here are the results of jewellery photography I did for the marvellous Loft & Daughter in my cosy home studio in Bristol during the lockdown.
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